

It is a fairly short, engaging novel, very well paced and executed. Definitely more thought provoking, I liked Neon Empire a lot. Having just finished another book with an interesting but underdeveloped social media element, I liked the sound of Neon Empire and hoped Drew Minh would have more thought provoking things to say than my previous read. Jessica Powell, author of The Big Disruption: A Totally Fictional but Essentially True Silicon Valley Story I wouldn't want to live in Neon Empire, but it sure is a fun place to visit." “Drew Minh has constructed a world that is scarily close to our present day-Uber has reached its natural apex and is now doling out sex-on-demand we make our money from our social feeds and are constantly searching for the next monetizable thrill. "Minh creates a nonstop social media frenzy amid a rich cyberpunk landscape in this vivid debut." "Sci-fi fans will want to read this story of #SocialMediaDystopianism before it becomes a reality." New York Times bestseller Andrew Shaffer "Drew Minh uses his background in digital advertising to craft an all-too-believable Brave New World for our social-media addicted age. Original, techno-paranoid sci-fi at its finest.” Hugely engaging, strange, dangerous and quite unlike anything you've read before.

“A vibrant, densely-visual, often-uncanny vision of a world that is equal parts dystopian future and twisted present. Sacha Villanova, a tech and culture reporter, is on assignment to profile A’rore-but as she digs into Eutopia’s inner workings, she unearths a tangle of corporate corruption that threatens to sacrifice Cedric, A’rore, and even the city itself on the altar of stockholder greed. She’s panicking as her popularity wanes, and she'll do anything do avoid obscurity.

The star of the show: A’rore, the city’s icon and lead social media influencer. What he finds instead is a new career directing-not movies, but experiences. Cedric Travers, a has-been Hollywood director, comes to Eutopia looking for clues into his estranged wife’s disappearance. This multiple-POV novel follows three characters as they navigate the city’s underworld. As crime rises, no one stands to gain more than Eutopia’s architects-and, of course, the shareholders who make the place possible. But in Eutopia, the bloodier and more daring posts pay off the most. Rising out of the American desert, it’s a real-world manifestation of a social media network where fame-hungry desperados compete for likes and followers. In a state-of-the-art city where social media drives every aspect of the economy, a has-been Hollywood director and an investigative journalist race to uncover the relationship between a rising tide of violence and corporate corruption.īold, colorful, and dangerously seductive, Eutopia is a new breed of hi-tech city.
